GROUNDFLOOR Finance Inc.
| Industry | Crowdfunded real estate investing |
| Founded | 2013 |
| Founders | – Brian Dally – Nick Bhargava |
| Headquarters | Bank of America Plaza, Atlanta, Georgia, U.S.A. |
| Services | Real estate peer-to-peer lending |
| Website | groundfloor.com |
- Groundfloor is an American real estate investing and lending marketplace.
- In August 2015, Groundfloor became the first real estate crowdfunding company to achieve SEC qualification under Regulation A+, since the regulation became operable through the JOBS Act.
- Groundfloor was purposely built to serve self-directed investors instead of institutional investors.
- Its marketplace provides short-term, high-yield returns backed by real estate.
- Typical loans return 12 percent annually on a six-to-12-month term.
- Groundfloor targets residential-development projects.
- They use a proprietary loan grading algorithm in addition to application review to assign a loan a letter grade and corresponding rate.
- Loan terms generally range from six to 12 months and financing can be in a senior or junior position.